Founders’ Inspiration
We created VARQ to evoke blissful feelings - from opening the box and visually seeing the sweets to relishing the pure flavors.
What We Do
We use pure and locally sourced ingredients to produce fresh, small-batch, handmade products in California.
No artificial ingredients or preservatives.
We handcrafted those festive morsels, but with modern sensibilities—organic ingredients, contemporary flavor pairings, and artisanal attention at every step.
What Does VARQ Mean
From the earliest days, Indian sweets were crowned with a whisper of edible silver or gold — or “varak”—a delicate leaf that spoke of celebration, artistry, and pure indulgence. When we set out to launch our own luxury sweet atelier, we wanted not just a name but a legacy: one that honored that centuries-old tradition while boldly stepping into the future.